by John Larsen | Aug 14, 2015 | Digital Marketing
Google’s 3 pack change this week has created a ton of devastation in its wake. Lower ranking businesses that were previously seen in the local results section have been removed! For most small businesses, local search engine marketing has taken a terrible turn because...
by John Larsen | Aug 8, 2015 | Digital Marketing
So what does “Flying Purple Monkeys Attack OZ” have to do with Organic SEO Marketing? Quite a bit actually. Let’s face it. For most small business owners, diving into the realities of online traffic building including Organic SEO is like being...
by John Larsen | Aug 7, 2015 | Digital Marketing
The truth is that all Email campaigns are different from audience to message. Trying to figure out the best day to send Emails by leveraging data is a good place to start. But remember that Email marketing statistics pulled from averages compiled via different...
by John Larsen | Aug 7, 2015 | Digital Marketing
Google, as a part of its Adwords service will let you know what you should expect to bid on a search term. This is called the Adwords Cost Per Click or AWCPC for short. But this is a beginning, not an end to understanding the true cost of advertising on Google...
by John Larsen | Jul 24, 2015 | Digital Marketing
Google is by far the most leveraged search engine in the U.S., processing more than 64% of all search requests. It is for this reason that we dedicate this post to keeping track of the changes that Google makes to its algorithm. Assuming we accept that Google is...
by John Larsen | Jul 22, 2015 | Digital Marketing
One big question facing a business owner is why they should invest in any marketing effort to target search engine results. Yet this kind of effort is critical if driving more organic traffic to a website is important… here’s why… Google alone...
