Big Budgets Shouldn’t Beat Better Local Financial Services.
We change who gets found. And that changes who wins. Our clients grow. Their clients are better served. Market Wisely™ with liftDEMAND.
$550M+
Documented client opportunities
1,250+
Clients served
since 2001
since 2001
1 per ZIP
Protected client
per specialty
per specialty
Financial
Purpose-built for
regulated firms
regulated firms
OUR FOUNDER
From the Desk of John
CEO and Chief Marketing Officer of liftDEMAND
John A. Larsen
30+ years as a sales and marketing leader across banking, accounting, insurance, investments, real estate, and mortgage.
I founded my first marketing agency in Seattle, WA, in 1993 to address a persistent challenge in financial services: how to attract more clients and cross-sell services effectively. From the start, we tackled ambitious projects with industry leaders:
• Launched the nation’s first self-directed 401(k) with Union Bank of San Diego.
• Brought mutual funds to market with MFS Financial.
• Expanded deposits for credit unions through strategic campaigns.
• Helped the nation’s top mid-market M&A firm attract high-value business owners.
• Brought mutual funds to market with MFS Financial.
• Expanded deposits for credit unions through strategic campaigns.
• Helped the nation’s top mid-market M&A firm attract high-value business owners.
In 2001, recognizing the seismic shift toward digital, I pivoted to online marketing. Since then, liftDEMAND has grown into a trusted partner for financial services firms seeking to break free from growth plateaus and win in markets where bigger-budget competitors are trying to crowd them out.
“The biggest marketing budget shouldn’t decide which financial firm a community trusts.”
Big budgets shouldn’t beat better local financial firms
Our mission is simple: help local, entrepreneurial financial firms compete and win like the giants. These are the insurance agencies and MGAs, financial advisors and CFPs, and accountants, CPAs, and bookkeepers a community counts on to manage its money and risk.
Too often, the best firm in a market isn’t the one that wins it. National brands and better-funded competitors buy the top of the page, and the genuinely stronger local firm gets out-spent and out-ranked, while the people who’d have been better served by that firm never find it. That’s the fight liftDEMAND exists for. We change who gets found, so the firm that deserves to win actually does.
Growth plateau
They’ve hit a growth plateau and are struggling to scale.
Fragmented vendors
They’re juggling multiple vendors and seeing disjointed results.
No clarity
They’re investing in marketing without clarity on what works.
How We Tilt the Fight in Your Favor
One firm per market type
Our Strategic Market Guarantee means we work with only one client per market type in your protected territory – and never your direct competitor. The firm across town can’t hire us.
A giant’s capability, priced for a local firm
For less than the cost of hiring an in-house marketing intern, you get a dedicated team and access to a Fractional CMO.
Built to compound over time
We establish the foundation first, then expand authority, campaigns, and follow-up as the data reveals where the greatest opportunities are.
Comply.Press
A secure, compliant, managed website foundation built to earn trust, protect sensitive information, and reduce security and compliance exposure.
AuthorityOxygen
Customized local authority and visibility that changes who gets found, so the right clients discover you.
Perfect-10
Coordinated marketing and follow-up that turns visibility into conversations, appointments, and new-client opportunities.
The system that gets you found
We don’t hand you a single tactic. We build a coordinated stack, each layer supporting the next.
Built to compound over time
We establish the foundation first, then expand your authority, campaigns, and follow-up as the data reveals where the greatest opportunities are. The longer the system operates, the more coordinated, informed, and difficult to displace your market position becomes.
Some of Our Technology Partners
We leverage some pretty awesome technology to power our financial marketing systems and we work directly with our Partners to make sure our member clients always have the best that’s available to achieve their goals. Below you’ll find a sampling of some of our digital marketing strategy key partners.
Some of Our Technology Partners
We leverage some pretty awesome technology to power our financial marketing systems and we work directly with our Partners to make sure our member clients always have the best that’s available to achieve their goals. Below you’ll find a sampling of some of our digital marketing strategy key partners.
What Our Standards of Practice Mean For You:
We’re 100% Dedicated To Your Online Marketing Success!
Customer loyalty is critical to our business success. Our nimble, talented team is driven by our CARE principle to help you build your business. As such, we treat all of our clients as VIPs. (Learn more about our C.A.R.E. framework by clicking on each word…)
Creative
We strive to always deliver beautifully effective marketing elements and solutions on behalf of our clients. This includes:
- Social Media Marketing
- Content Marketing & Blog Posts
- Comprehensive Digital Marketing Campaigns
- Display Advertising
- Video Marketing
Attentive
We pay attention to the details and make sure our client’s messaging serves the broader purpose of delivering value to their clients. We promise to always put your band values first so that you create authentic connections with prospects and clients alike.
- Understanding the customer journey
- Communicating your values to your customer base and broader audience
- Maximizing customer engagement
- Ensuring the best user experience
Results-Driven
We tenaciously seek to help our clients perform better and better in their markets over time via meaningful and measurable objectives. There’s a reason we’ve already delivered over $550,000,000+ in documented opportunities to our clients.
- Increase your loyal customers
- Boost your positive reviews
- Maximize your visibility on search engines
- Deepen user engagement with your brand
- Improve overall ROI
Exceptional
We strive to be both the best value while offering outstanding excellence in support to our clients. Our clients know we aren’t the cheapest solution. Instead, they appreciate and value how we invest ourselves in their success.
A Proven Track Record of Value
With over $550,000,000 in new revenue opportunities generated for clients, we know how to create growth that sticks—and we back it with guarantees.
Strategic Market Guarantee
When you work with us we only work for you in your strategic market zip code(s). Other marketing firms gladly take on the same types of businesses even if they are practically next door to each other. We think that’s crazy! How can we possibly strategically help you be #1 in your market if we are doing the same work for your competitors? We believe you deserve the best chances to absolutely WIN in your market which is why we ONLY work with you in your defined strategic market!
Lifetime Design Guarantee
Our design guarantee is unrivaled in the industry. We create a website design that can grow and change with you. Need to update your design with a new logo? Need a new home page layout? Need an image refresh? We reserve Assisted Support hours so this work can be accomplished for you with zero additional cost. (If the scope of your changes are HUGE then we offer additional Assisted Support hours at a discounted rate.) We also keep the supporting technology updated and work with develeopers when there’s an issue all at zero cost to you.
C.A.R.E. Framework
The C.A.R.E. Framework reflects how liftDEMAND serves every client through creative marketing, attentive support, results-driven strategies, and exceptional communication. We listen closely, protect your brand voice, measure what matters, and keep you informed—because when creativity is combined with genuine care, meaningful results follow.
liftDEMAND: Your Key to Future Success
Stand out where it counts with capabilities designed to give professional-services firms a competitive edge.
liftDEMAND – What’s in a Name?
As a complete digital marketing solution, our goal is to help increase demand for your products and services, attract your ideal client type, and make your financial company a top pick in your market. We strive to generate more opportunities in a cost-effective, value-driven manner-easy on the bottom line while helping the top line grow.
2001
2001
siteforless
One of the first secure and compliant websites with an easy-to-use editor-making website ownership easy and affordable for professional services.
2010
2010
greendays group
A broader group of professionals supporting websites, SEO, email marketing, content, and more.
Today
Today
liftDEMAND
A complete digital marketing system designed to lift demand and help strong local financial firms win.
Ready for liftDEMAND?
We can help you capture more profits!
Connect with the liftDEMAND team about building a complete profit generating engine for YOU.
Connect with the liftDEMAND team about building a complete profit generating engine for YOU.
