by John Larsen | Jan 9, 2017 | AuthorityOxygen
Let’s begin with the “Why” first. Each search engine is different in how it tackles indexing websites & ranking content for a keyword. So how does Google rank websites? You’ve likely been told that ranking in Google isn’t easy....
by John Larsen | Dec 30, 2016 | AuthorityOxygen
It may be tempting to wholesale copy content from other websites if you are desperate for content. This is one of the biggeast SEO mistakes you can make. If you intend to create a website that properly leverages SEO so it ranks well for a topic, attracts traffic, and...
by John Larsen | Dec 29, 2016 | AuthorityOxygen
The best SEO techniques include it with good cause… Here’s an easy to understand guide to the importance of on page optimization for small business SEO: 40% of a given site page’s ability to show up within Google & Bing is a direct result of...
by John Larsen | Sep 13, 2015 | AuthorityOxygen
In case you haven’t seen this, Google has reduced the number of local listings it shows in search results to three local listings. Previously Google displayed up to seven companies in this space. The impact on local search marketing has been immediate. Companies that...
by John Larsen | Aug 14, 2015 | AuthorityOxygen
Google’s 3 pack change this week has created a ton of devastation in its wake. Lower ranking businesses that were previously seen in the local results section have been removed! For most small businesses, local search engine marketing has taken a terrible turn because...
by John Larsen | Aug 8, 2015 | AuthorityOxygen
So what does “Flying Purple Monkeys Attack OZ” have to do with Organic SEO Marketing? Quite a bit actually. Let’s face it. For most small business owners, diving into the realities of online traffic building including Organic SEO is like being...